Jaecoo Returns As Major Partner For AUSX Supercross Series
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Jaecoo is back on the Supercross grid for 2026, sticking with the Boost Mobile AUSX Championship after a debut season that saw it become the first official vehicle partner in the series. The brand’s “For This Wild Life” attitude will be splattered across broadcast, digital channels and the stadium, and the return feels like common sense rather than a publicity stunt.
Central to the push is the J5, Jaecoo’s smallest SUV, which will take centre stage at every round. Expect branded Jaecoo vehicles on site, a premium event activation space and Naming Rights to the Jaecoo Animated Track Maps that will appear on screen and in venue throughout the five rounds.
A Season Built For Noise
The 2026 championship kicks off on October 3 in Townsville and visits Auckland, Geelong, Perth and Newcastle. Jaecoo will be embedded on the ground, on TV and across digital content, leaning hard into the high energy, boundary pushing world of Supercross. The company says the fit is natural: Supercross fans are adventurous, performance driven and always hunting the next thrill.
So if you like your motors with a touch of attitude and your stadiums full of mud and mayhem, Jaecoo has parked itself in the paddock and plans to be seen and heard all season long. Bring earplugs or a louder engine.
Zachary Skinner is the editor of TechDrivePlay.com, where tech, cars and adventure share the fast lane.
A former snowboarding pro and programmer, he brings both creative flair and technical know-how to his reviews. From high-performance cars to clever gadgets, he explores how innovation shapes the way we move, connect and live.
