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Mini Cooper Paul Smith Edition Arrives Electric In Australia
Fancy a small car with more personality than most people you know? Meet the MINI Cooper Paul Smith Edition. It is a collaboration that slaps a designer’s colour sense onto an all-electric MINI and somehow makes practicality look decidedly stylish.
The first model to hit the market is the MINI Cooper SE Paul Smith Edition, priced from $60,990. It arrives wearing three crisp body colours – Inspired White, Statement Grey and Midnight Black II – each smartened up with Nottingham Green highlights and 18-inch Night Flash Spoke Black and Dark Steel wheels for a look that says subtle but not timid.
Design With A Nod To Craft And Sustainability
Inside, the car leans into premium materials without the smugness of leather. Nightshade Blue vegan leather seats meet knitted cloth, while the dash and door cards are made from recycled polyester. It is clever and conscientious in equal measure – a small car with a green conscience and a cheeky wink.
Details are the point. Expect a sport steering wheel with contrast stitching and a signature steering strap, special black and blue MINI logos, and a bespoke tailgate badge. There are projected puddle lights that spell out “hello” on the ground, Paul Smith door sill inlays, and floormat rivets with a rabbit emblem and blue stitching. It is the kind of detailing that rewards someone who notices little things and smugly enjoys it.
The edition builds on the standard Cooper SE equipment – adaptive cruise control, parking assistant with 360 degree view, a 12 speaker Harman/Kardon system and AR navigation – but layers on the sort of small flourishes that turn a run-of-the-mill commute into something a touch more theatrical.
A Bit Of History And The Long View
This is not the first time a MINI and a fashion house have had a moment. The collaboration traces back to a late 1990s one-off and now graduates into a proper production edition that celebrates colour and creativity. If you like the idea of driving a car that feels like a limited-edition jacket, this is your lot.
Price is manufacturer recommended list pricing and includes GST but excludes on-road and delivery costs. The MINI Cooper SE Paul Smith Edition is aimed at drivers who want compact efficiency wrapped in personality – which, frankly, is most of us these days.
Zachary Skinner is the editor of TechDrivePlay.com, where tech, cars and adventure share the fast lane.
A former snowboarding pro and programmer, he brings both creative flair and technical know-how to his reviews. From high-performance cars to clever gadgets, he explores how innovation shapes the way we move, connect and live.
